The S-Curve Records label has relaunched in a new world-wide venture with Disney Music Group, it was announced by S-Curve founder and CEO Steve Greenberg and Disney Music Group (DMG) President Ken Bunt. They also announced multi-platinum recording artist Andy Grammer, a long-time S-Curve hitmaker, as the label’s first signing, with more artists to come. S-Curve’s previous catalog remains with BMG, who purchased S-Curve’s music assets in 2015. S-Curve Records and Disney Music Group have been working together for several years, with DMG’s Promotion team working several S-Curve Records artists at pop radio, beginning with the multi-platinum “Honey, I’m Good,” from Andy Grammer.
Grammer released his first single, “Lease On Life,” June 28. This anthemic song builds on Grammer’s track record of feel good pop music. Grammer recently performed “Lease On Life” on CNN’s graduation special which also featured Vice President Kamala Harris. “Lease On Life” is being used this summer for a global International Hotel Group commercial campaign. Holiday Inn Express, Intercontinental, and Kimpton are among some of the IHG brands. “Lease On Life” will be released under exclusive license from Grammer and long-time manager Ben Singer (Giant Soul Records) by S-Curve and Hollywood Records.
Said Steve Greenberg, “We’re absolutely thrilled to launch this new chapter of the S-Curve story in partnership with the Disney Music Group. We’ve had nine platinum hits working with their pop promotion staff over the past six years, and I think our new, deeper partnership with DMG is going to lead to very exciting things. Nothing could be more perfect than starting things off with new music from Andy Grammer, who has had more hits for S-Curve than any artist in the label’s 21-year history. Andy’s a truly inspiring artist and I’m certain the best is yet to come for him.”
Added Ken Bunt, “Steve’s musical acumen and attention to detail are truly remarkable, and we are thrilled to be partnering with him and his S-Curve label, as well as officially welcoming Andy Grammer to the DMG family. We have been working with Andy for many years now, supporting his incredible music at radio, and we are honored to be able to extend that relationship across the rest of the company.”
Grammer added, “To have partners like Disney and S-Curve team up with my Manager, Ben Singer, and I at our label, Giant Soul really excites me. As an artist it’s rare to have partners truly dedicated to fostering creativity and sharing it on a global level.” Manager Ben Singer added, “We’ve had so many wins through the years with Steve Greenberg and Ken Bunt that we knew this was the best home for the forthcoming body of work. Andy always seems to over-deliver in the categories of heart and pop magic and this next record is no different.”
Andy Grammer has consistently delivered stratosphere-sized smash hits buoyed by his impressive range, deft musicality and endless charisma. Since Grammer’s self-titled debut, the award-winning, multi-platinum artist and singer has been inspiring listeners around the world. Andy has scored eight chart-topping hits which together have been streamed billions of times worldwide – starting with his first breakout song, “Keep Your Head Up” and its follow up, “Fine By Me.” His 2014 sophomore album, Magazines or Novels, went gold and yielded the single “Honey, I’m Good” which reached quadruple-platinum status in the U.S., and which emerged as of the best-selling songs of 2015. The album also contained the platinum single “Good To Be Alive (Hallelujah).” He maintained his hit streak on 2017’s The Good Parts, whose first single, “Fresh Eyes,” achieved platinum status, and generated over 350 million streams. Andy’s 2019 album, Naïve, amplified both his message and musicianship. The album’s first single, the platinum-certified “Don’t Give Up On Me,” was highlighted in the critically acclaimed film Five Feet Apart. The song was also used in a campaign for ESPN’s 13th Annual V Week for Cancer Research, entitled “One,” which landed Grammer a Sports Emmy for Outstanding Music Direction and a Clio Award. Naïve, also has another certified hit, I Found You (RIAA Gold Certified), bringing this total number of certified hits to 8.
In addition to reaching fans through his music, Andy also makes a strong connection through his live shows. Grammer has performed on countless television shows, including three celebratory outdoor concerts as part of The Today Show’s Summer Concert Series, plus Jimmy Kimmel Live, Good Morning America, American Idol, The Tonight Show with Jay Leno and starring Jimmy Fallon, The Late Late Show with James Corden, and many more. In addition, Grammer was a celebrity contestant on Season 21 of Dancing With The Stars. Throughout last year, Grammer spent a majority of his time in the studio working on new music that will be released this year. His most recent song, “Close To You,” with R3HAB is the first of many exciting things Grammer has in store for 2021.